Google is the number-one source of website traffic. It’s also the number-one source of new patients. But only if your website is effectively optimized for search engines. Search engine optimization (SEO) is crucial to improving your online visibility.
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Maybe your search engine optimization (SEO) efforts haven’t yielded results. Maybe you’ve been burned in the past by questionable SEO campaigns. Either way, you might need to start fresh with a new strategy.
Continue Reading >>Content creation and search engine optimization (SEO) used to be separate disciplines. But today, they go hand in hand. Now, it’s difficult to practice one effectively without at least some knowledge of the other.
Continue Reading >>At the recent Search Marketing Summit, it was confirmed that mobile load speed would be a factor in the next Google algorithm update. While page load speed was announced as a ranking factor back in 2010, mobile load speed was not. That’s about to change.
Continue Reading >>Local search is like the Wild West. You have countless businesses battling over who will get the top spots in search results. But SEO isn’t always easy for dental practices with multiple offices. It requires a strategic blueprint – one that should be established from the start.
Continue Reading >>As a dentist, SEO (search engine optimization) probably isn’t the first thing that comes to mind when you think about website design. But if you’re considering getting a new practice website, and you want it to be a source of new patients, SEO needs to be on your mind. A new patient-producing website is a […]
Continue Reading >>Once upon a time, practice management consultants stood behind the idea that multiple websites for a single dental practice meant increased visibility online, higher search engine rankings, and more new patients.
Continue Reading >>“Rank on the first page of Google in just 30 days!” Sound familiar? Even Google suggests steering clear of organizations that make these types of claims. Page one rankings are impossible to guarantee, and search engine optimization as a whole is often misconstrued as an online marketing effort that can produce instant results.
Continue Reading >>It’s something most dentists have heard before—“The higher you rank in search engines, the more new patients you’ll see.” In fact, there are still many marketing and SEO firms today that claim they can guarantee top rankings for your dental practice website. Sounds pretty good, right?
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