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Latest Post

Google Just Changed the Rules on GBP Posts. Is Your Practice at Risk?

Google's automated systems have gotten stricter, and promotional GBP posts are now a liability. Here's what changed, why it matters, and what to do instead. If you've been using Google Business Profile (GBP) posts to promote special offers, new patient events, or seasonal deals, it's time to pause that strategy. Our team has been closely monitoring […]

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digital-marketing-graphic

Randi Grant

11 February 2015

Infographic: Effective Dental Internet Marketing

When it comes to marketing your dental practice online, there is much more to it than having a great website. While a dental website is necessary, it is just one component of creating a successful online marketing plan. The infographic below details the top 5 components necessary to optimize your presence on the Internet and […]

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website-dental

Randi Grant

10 February 2015

What Your Dental Practice Website Says About You

Your dental practice website is your chance to make a great first impression on the scores of potential new patients scouring the web for a new dentist. This is your opportunity to convince these website visitors that your practice is the one for them. While there is a lot to consider when creating your website, […]

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tech-savvy-office

Randi Grant

4 February 2015

Practice Management Tips & Tricks: Having a Tech-Savvy Office

There has never been a time when it has been more important for you and your office staff to be up-to-date on the latest technology trends than it is now. It’s imperative to reach your patients where they are spending their time and in a manner that they are comfortable with, and that means on […]

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dental-marketing-blog

Randi Grant

20 January 2015

Online Marketing for Dental Specialists

Most dental marketing companies target their services to dentists. Because dental specialists such as periodontists, oral surgeons, and endodontists tend to have largely referral-based practices, it has been the dentists who invest in marketing to new patients.

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new-patients-website-image

Randi Grant

13 January 2015

Infographic: How to Get New Patients from Your Practice Website

In this day and age, it is imperative for dentists and dental specialists to have a practice website. However, simply having a website for your dental practice doesn't mean that you will generate a significant number of new patients from it. There is an art and science to designing, developing, and maintaining a practice website […]

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dental-reception-girls

Randi Grant

6 January 2015

Practice Management Tips & Tricks: A Conversion-Friendly Front Office

Here at Smile Marketing, we specialize in creating conversion-friendly websites for dentists. We can design and develop a beautiful site and work hard on SEO to ensure your site ranks well in the search engines. What we cannot do is handle the conversion process that takes place in your office. Meaning, once a potential patient […]

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