Welcome to the Smile Marketing Blog
Subscribe to our blog and get our latest posts delivered right to your inbox.
3 June 2015
Pay-Per-Click (PPC) Basics For Dentists
PPC is a very common acronym in the Internet marketing world that stands for “pay-per-click.” It is a type of online advertising for which you pay each time a person clicks on your ad.
Continue Reading >>
1 June 2015
Dental Website Design Essential Component #2: Practice Branding
It’s important to first remember that you have a brand. In fact, you are the brand. And your dental practice website needs to advance your practice branding.
Continue Reading >>
20 May 2015
Essential Components of Website Design: Calls-to-Action
Strategically placed CTA’s guide your visitors through your website and gently encourage them to take the action you want them to take—schedule an appointment.
Continue Reading >>
12 May 2015
Why Did My Dental Practice Website Disappear from Google?
Have you ever heard the terms white hat and black hat? Understanding these key SEO terms could help you avoid Google penalties, or keep your practice site from being penalized again.
Continue Reading >>
8 May 2015
7 Tips for Better Dental Practice Photographs
To attract the attention of your website visitors, investing in professional photographs of you, your staff, and your office is a wise investment in this digital, image-driven age.
Continue Reading >>
5 May 2015
Does Your Website Content Confuse Google?
High quality content is critical to patient conversion rates. To truly make the most of your dental website, it’s important you understand the detrimental effects of duplicate content.
Continue Reading >>