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Latest Post

The Cost of Being Generic: Why Authenticity is Your Best Dental Marketing Strategy

In today’s competitive dental market, it takes more than just offering top-notch dental care to stand out. It’s about authentically connecting with your ideal patients — those who resonate with your practice’s values and services. Your dental practice website is the cornerstone of this connection...

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young-dentist

Marcus Biggs

4 January 2016

The Best Time to Email Your Patients—this New Year!

With the New Year comes New Year’s resolutions, and at this moment your patients are setting self-improvement goals to live better and healthier lives in 2016. Lucky for you, dental care fits the bill.

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New Year Dental Marketing Predictions

Marcus Biggs

30 December 2015

Out With the Old, In With the New

With the New Year comes a resolution for change—sometimes we strive to eat better, work harder, exercise regularly, or if you’ve got a website, make weekly blog posts. Whatever it is, we do it with the hope that we can make this year better than the last.

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dental-marketing-blog

Randi Grant

20 December 2015

Three Online Dental Marketing Myths Debunked

When it comes to marketing a dental practice online, there are some common misconceptions that could cost you new patients. Today we’re going to clear up three common online dental marketing myths!

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twitter-icons

Marcus Biggs

10 December 2015

3 Reasons You Won’t Get New Patients From Facebook

Believe it or not, we’ve been asked the following question more than once: Why do I need a practice website if I have a Facebook page? While Facebook and other social media outlets are certainly an important part of any successful dental marketing strategy, it’s important to have realistic expectations about new patient performance.

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copywriting-blog

Marcus Biggs

1 December 2015

Are Three Websites Better Than One?

Once upon a time, practice management consultants stood behind the idea that multiple websites for a single dental practice meant increased visibility online, higher search engine rankings, and more new patients.

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officer-dental-care

Marcus Biggs

23 November 2015

Why Mobile Websites Matter

It’s no secret—by now, you’ve heard that having a responsive, mobile friendly website for your practice is a must. In fact, more than half of all Internet searches are performed from a mobile device. Still not sold? Without a user friendly and engaging mobile website design, you could be missing out on a slew of […]

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