Get to Know the Author: Randi Grant

Randi Grant

About
Randi Grant

Content creator and digital marketer who has been helping healthcare professionals grow their practices since 2013. When not writing about dental marketing, you can find her spending time with her family, baking, or enjoying a long walk.
dental marketing blog

Randi Grant

19 June 2024

The Cost of Being Generic: Why Authenticity is Your Best Dental Marketing Strategy

In today’s competitive dental market, it takes more than just offering top-notch dental care to stand out. It’s about authentically connecting with your ideal patients — those who resonate with your practice’s values and services. Your dental practice website is the cornerstone of this connection…

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dentist celebrating

Randi Grant

20 March 2024

Quick Wins: 5 Fast Digital Marketing Tips for Dental Practices

Discover five straightforward digital marketing strategies tailored specifically for dental practices. These tips are designed for easy implementation and can lead to quick, significant improvements.

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analytics image

Randi Grant

31 May 2023

Transitioning to Google Analytics 4: A Guide for Dentists

Are you prepared for Google’s mandated shift to Google Analytics 4 (GA4)? Discover how this change could affect your dental website, from advanced data analysis to privacy protection. Let us guide you through the transition, and explore why you might need a digital marketing expert on your side.

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online reviews graphic

Randi Grant

17 May 2023

What Dentists Need to Know About Patient Reviews in 2023

Uncover key insights from Bright Local’s 2023 Consumer Review Report tailored for dentists. Learn how to leverage Google reviews, gain more feedback by asking for it, and improve your online reputation by managing reviews effectively. Your roadmap to an improved patient review strategy starts here.

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dental website blog

Randi Grant

19 September 2022

10 Reasons Your Dental Website Needs a Blog

Your dental blog is an online marketing tool that can boost the new patient performance of your website. It’s a channel to nurture patient relationships, while attracting prospective new patients by educating them about oral health.

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google maps app

Randi Grant

11 May 2022

Updates to Google Business Profiles

Google has started rolling out a change to the way business owners like yourself access their Google Business Profiles (formerly Google My Business).

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link building image

Randi Grant

2 March 2022

Dental SEO:
Link Building 101

Link building is a simple concept – getting other websites to link to your website to improve your site’s credibility in the eyes of Google. The idea is that the more credible links you have, the better your ranking potential.

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marketing trends 2020 (1)

Randi Grant

29 December 2021

Top 10 Dental Marketing Strategies for 2023

From social media to website design to Google Ads, we discuss the top 10 dental marketing strategies to implement in 2020 to get more new patients into your practice.

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apple mail update blog

Randi Grant

15 October 2021

How Email Marketing is Changing with Apple’s Privacy Update

Apple has just recently started rolling out their latest iOS 15 software update. This update includes new privacy features, including one called Mail Privacy Protection.

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