With the New Year comes New Year’s resolutions, and at this moment your patients are setting self-improvement goals to live better and healthier lives in 2016. Lucky for you, dental care fits the bill.
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4 January 2016
With the New Year comes New Year’s resolutions, and at this moment your patients are setting self-improvement goals to live better and healthier lives in 2016. Lucky for you, dental care fits the bill.
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30 December 2015
With the New Year comes a resolution for change—sometimes we strive to eat better, work harder, exercise regularly, or if you’ve got a website, make weekly blog posts. Whatever it is, we do it with the hope that we can make this year better than the last.
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10 December 2015
Believe it or not, we’ve been asked the following question more than once: Why do I need a practice website if I have a Facebook page? While Facebook and other social media outlets are certainly an important part of any successful dental marketing strategy, it’s important to have realistic expectations about new patient performance.
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1 December 2015
Once upon a time, practice management consultants stood behind the idea that multiple websites for a single dental practice meant increased visibility online, higher search engine rankings, and more new patients.
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23 November 2015
It’s no secret—by now, you’ve heard that having a responsive, mobile friendly website for your practice is a must. In fact, more than half of all Internet searches are performed from a mobile device. Still not sold? Without a user friendly and engaging mobile website design, you could be missing out on a slew of […]
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13 November 2015
“Rank on the first page of Google in just 30 days!” Sound familiar? Even Google suggests steering clear of organizations that make these types of claims. Page one rankings are impossible to guarantee, and search engine optimization as a whole is often misconstrued as an online marketing effort that can produce instant results.
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30 October 2015
Is adding a blog to my dental practice website actually worth it? This is a question we hear quite often from medical professionals who are unaware of the many benefits of adding fresh, engaging content to their practice website.
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16 October 2015
It’s something most dentists have heard before—“The higher you rank in search engines, the more new patients you’ll see.” In fact, there are still many marketing and SEO firms today that claim they can guarantee top rankings for your dental practice website. Sounds pretty good, right?
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14 October 2015
Maintaining a website for your dental practice is a lot of work. There are so many moving parts that must come together to provide seamless functionality, it’s very easy to become confused along the way.
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